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    • 29 Jun 2022
    • 1:00 PM - 2:00 PM
    • Online
    Register


    Marketing Lab: networking, email strategies and more!

    This week’s lab is set up to help you understand who you should be marketing to as you set yourself up to win government contracts.

    LAB TOPIC:

    - What is a Dream 100?

    - How do you find each type of contact for your Dream 100?

    1. Agencies
    2. Contracting Officers
    3. Large Primes
    4. Teaming Partners
    5. Small Business Specialists
    6. Government Department Members

    SUBMIT DOCUMENTS: If you want your instructor to review your content during lab, use this link to submit your content: https://forms.gle/zai6Qpgb8oTJEsnX8

    CLASS TIME: Wednesday from 1pm to 2pm (EST)/ 10am to 11am (PST)

    LOCATION: Online (Remote access will be emailed to confirmed registrants)

    REGISTER FOR CLASSEShttps://www.govassociation.org/events


    ABOUT LAB SESSIONS

    Classes are awesome, but Labs are even better. Come join us weekly as we train and prepare you to capture government contracts. These Lab sessions are designed to prepare CCM students with the hands-on support through your government contracting journey.

    Also, these labs sessions are open to all GCA members, partner members and the public. You're welcome to attend the labs with the CCM students. Join the official CCM program when you're ready to receive all the course material and software.

    Learn more or enroll in the CCM Program: www.capturemanagement.org

    LAB SESSIONS:

    I. Branding Labs: Get help with your business infrastructure, branding, business name, capability statement, capability brief, capability website, capability video, business card, etc.

    II. Marketing Labs: Learn about networking, relationship building, creating your Dream 100, email marketing, competitor research, etc.

    III. Proposal Labs: Used to dive deeper into proposal writing, cost estimation, competitor research, go-or-no go decisions, creating a requirement matrix, reviewing your proposals, compliance, etc.

    IV. Open Labs: These labs are set up as open office hours for you to attend to get extra help. It's designed to help you get caught up, ask questions, review homework, AMA: ask-me-anything, or other items you may need support with.

    LABS AGENDA:

    Each Lab will follow this general agenda outlined here:

    - 5 minutes of intro, chat, status update

    - 15 minutes of PPT training on a specific topic for the week

    - 10 minutes of Q&A about the week’s lesson or any other items

    - 25 minutes of reviewing specific students work (students should submit content for review prior to class)

    - 5 minutes of announcements, final comments

    We cover a new topic each session. We will guide you through our 12 Steps to Winning Government Contract Methodology.

    1) ASSESSMENT: Do you have resources? finances, credit, hr/strong staff, talents, mobilization capital

    2) STRATEGY: Do you have a strategic plan? short/long term, jv, teaming, mentor protégé, sub, prime

    3) EDUCATION: Do you speak governese? Understand contracting language, regulations, policies, standards, etc

    4) REGISTRATION: How to get registered for opportunities. What certifications will you need, etc.

    5) IMAGE: How's your brand? strong, recognizable, broad, reputation, past performance

    6) MARKETING: Capability statement, biz card, website, marketing collateral, brand that speaks to gov't buyers?

    7) RELATIONSHIP: Do you have the proper types of relationships in the gov't market. Triangle of relationships

    8) OPPORTUNITY: Do you know where to find oppty’s, FBO, bid match, past awards, prospecting, etc?

    9) PROPOSAL: Can you write proposals? Can you learn or hire one? technical experts, estimators

    10) PERFORMANCE: Can you deliver and perform or do you need subs?

    11) COMPLIANCE: Are you DCAA compliant? accounting system, cyber ready, QA program, insurance, bonding?

    12) CLOSURE: Successful completion of project? Proper close out? Paid yet? ACO happy?

    Who Should Attend:

    • CCM students
    • BD/Sales professionals
    • CEO, Executives and key decision makers of companies
    • Entrepreneurs and small business owners
    • Business Development Managers
    • Consultants looking to grow professionally
    • Capture managers looking to gain a competitive edge
    • Contracting professionals and government employees
    • All members of Government Contractors Association
    • Primes, subcontractors, & potential teaming partners
    • New & existing business owners interested in expanding into the government market

    Sponsored by:



    • 30 Jun 2022
    • 2:00 PM - 4:00 PM
    • Online
    Register


    Government Contracts--Relationship Building & Networking

    Come join us weekly as we train and prepare you to capture government contracts. These sessions are designed to prepare those enrolled in the Certified Capture Manager (CCM) Program to prepare their businesses for success and to prepare them to become certified capture manager professionals.

    CLASS TIME: Every Thursday, afternoon from 2pm to 4pm EST/11am to 1pm PST

    LOCATION: Online (Remote access will be emailed to confirmed registrants)

    REGISTER FOR CLASSES:  https://www.govassociation.org/events


    Government Contracts--Relationship Building & Networking

    Relationships Part 1: 6 Key Types of Relationships You Must Know to be Successful

    • What are the 6 type of relationships I need to succeed

    • Government Relationship: End User/Client

    • Government Relationship: KO/CO

    • Government Relationship: Small Business Specialist

    • Commercial Relationship: Large/Prime

    • Commercial Relationship: Small Businesses

    • Commercial Relationship: Building your government capture team

    Relationships Part 2: Teaming for Success

    • Building Relationships in a New Culture

    • Small Business Officers

    • Contracting Officers "KO"

    • Subcontracting with Primes & Large Contractors

    • What’s the difference between Subbing/Teaming/JV

    • Why entering into a Mentor Protégé Program can elevate my business

    • What are little known Marketing Strategies

    • Building your internal Government Contracting Dept or Capture Team

    • How to leverage Consultants/Coaches to help with Marketing

    • Memorize the Relationship Triangle (6 types of relationships)


      Also, these classes are OPEN to all GCA members, partner members and the public. You're welcome to attend and audit the classes with the CCM students. Join the official CCM program when you're ready to receive all the course material and software.

      Learn more or enroll in the CCM Program: www.capturemanagement.org

      CLASS AGENDA: (2 hours)

      This is a general agenda guide to the weekly class sessions:

      - 15 minutes of intro, chat, status update, homework review

      - 30 min - 45 min of PowerPoint training on key topics for the week

      - 30 min - 45 min of live training or GovFastTrack training

      - 15 minutes of homework assignments

      We cover a new topic each session. We will guide you through our 12 Steps to Winning Government Contract Methodology.

      1) ASSESSMENT: Do you have resources? finances, credit, hr/strong staff, talents, mobilization capital

      2) STRATEGY: Do you have a strategic plan? short/long term, jv, teaming, mentor protégé, sub, prime

      3) EDUCATION: Do you speak governese? Understand contracting language, regulations, policies, standards, etc

      4) REGISTRATION: How to get registered for opportunities. What certifications will you need, etc.

      5) IMAGE: How's your brand? strong, recognizable, broad, reputation, past performance

      6) MARKETING: Capability statement, biz card, website, marketing collateral, brand that speaks to gov't buyers?

      7) RELATIONSHIP: Do you have the proper types of relationships in the gov't market. Triangle of relationships

      8) OPPORTUNITY: Do you know where to find oppty’s, FBO, bid match, past awards, prospecting, etc?

      9) PROPOSAL: Can you write proposals? Can you learn or hire one? technical experts, estimators

      10) PERFORMANCE: Can you deliver and perform or do you need subs?

      11) COMPLIANCE: Are you DCAA compliant? accounting system, cyber ready, QA program, insurance, bonding?

      12) CLOSURE: Successful completion of project? Proper close out? Paid yet? ACO happy?

      Who Should Attend:

      • Sales professionals
      • CEO, Executives and key decision makers of companies
      • Entrepreneurs and small business owners
      • Business Development Managers
      • Consultants looking to grow professionally
      • Capture managers looking to gain a competitive edge
      • Contracting professionals and government employees
      • All members of Government Contractors Association
      • Primes, subcontractors, & potential teaming partners
      • New & existing business owners interested in expanding into the government market

      Sponsored by:




      • 07 Jul 2022
      • 11:00 AM - 12:30 PM
      • Online
      Register


      Now is the Best Time in History to be a Government Contractor

      https://www.govassociation.org/events

      If you own a business that you want to expand from the commercial market to the government market, then this training session is for you. The government is the largest customer in the world and you should be selling your product or service to your country. Find out how you can expand your business by working with Uncle Sam.

      When: Thursday, July 7, 2022

      Time: 11:00-12:30pm (EST)/8:00-9:30am (PST)

      Where: Online

      Link will be emailed to registrants

      Cost: FREE

      Who Should Attend:

      • Existing business owners interested in expanding in the government market,
      • Any business interested in doing work for the federal/state/local government
      • Entrepreneurs and Businesses interested in learning what successful companies are doing and how they’re doing it

      NOTE: Unable to attend this session of Every Small Business Can Win Government Contracts, we have an encore presentation  July 20, 2022 at 5pm EST/ 2pm PST 

      What You Will Learn:

      • Find out how BIG the government market is
      • Learn how you can expand your business to government buyers
      • Find out what your competitors are doing and how you can do the same
      • Learn one of the best secrets to winning government contracts
      • How the procurement cycle works
      • What are the 6 types of relationships which you must have
      • Learn about set-aside contract opportunities for small businesses
      • What are certifications and how to qualify for them
      • How teaming with another company can accelerate your win cycle
      • Find out how to qualify for government contracts
      • Plus… much more

      ***A recording of the class/discounts/rewards are only emailed to class participants***

      Sponsored by





      • 19 Jul 2022
      • 6:00 PM - 8:00 PM
      • Online
      Register


      Discover the 5-P’s Success Formula and 12 Step Methodology

      https://www.govassociation.org/events

      Come join us weekly as we train and prepare you to capture government contracts.

      These sessions are designed to prepare those enrolled in the Certified Capture Manager (CCM) Program to pass the CCM Exam and to become certified professionals.

      Also, these classes are open to all GCA members, partner members and the public. You're welcome to attend and audit the classes with the CCM students. Join the official CCM program when you're ready to receive all the course material and software.

      Learn more or enroll in the CCM Program: https://www.capturemanagement.org

      When: Tuesday, July 19, 2022

      Where:    Online (Remote access will be emailed to confirmed registrants)

      Time: 6:00-8:00pm EST/ 3:00pm-5:00pm PST

      Members: Free

      Not a member-join: https://www.govassociation.org/join

      Guest/General Public: $50.00 


      Discover the 5-P’s Success Formula and 12 Step Methodology

      1. What is Capture Management
      2. Why your current commercial sales model will fail you in the government market
      3. What is the difference between Business Development and Capture Management
      4. How to develop a winning capture management process
      5. What is the Certified Capture Manager (CCM) Program
      6. Learn how to speak Governese, the language of public procurement
      7. Discover the 5 P's Success Formula: P+P+P+P = P
      8. Learn the 12 Step Methodology to unlocking government contracts
      9. What are the best government contracting tools, software and resources to use
      10. How to get you or your BD or sales person certified as a capture manager
      11. What are the benefits of being a Certified Capture Manager
      12. How to enroll in the CCM Program


      We cover a new topic each session. We will guide you through our 12 Steps to Winning Government Contract Methodology.

      1) ASSESSMENT: Do you have resources? finances, credit, hr/strong staff, talents, mobilization capital

      2) STRATEGY: Do you have a strategic plan? short/long term, jv, teaming, mentor protégé, sub, prime

      3) EDUCATION: Do you speak governese? Understand contracting language, regulations, policies, standards, etc

      4) REGISTRATION: How to get registered for opportunities. What certifications will you need, etc.

      5) IMAGE: How's your brand? strong, recognizable, broad, reputation, past performance

      6) MARKETING: Capability statement, biz card, website, marketing collateral, brand that speaks to gov't buyers?

      7) RELATIONSHIP: Do you have the proper types of relationships in the gov't market. Triangle of relationships

      8) OPPORTUNITY: Do you know where to find oppty’s, FBO, bid match, past awards, prospecting, etc?

      9) PROPOSAL: Can you write proposals? Can you learn or hire one? technical experts, estimators

      10) PERFORMANCE: Can you deliver and perform or do you need subs?

      11) COMPLIANCE: Are you DCAA compliant? accounting system, cyber ready, QA program, insurance, bonding?

      12) CLOSURE: Successful completion of project? Proper close out? Paid yet? ACO happy?


      Who Should Attend:

      1. Sales professionals
      2. CEO, Executives and key decision makers of companies
      3. Entrepreneurs and small business owners
      4. Business Development Managers
      5. Consultants looking to grow professionally
      6. Capture managers looking to gain a competitive edge
      7. Contracting professionals and government employees
      8. All members of Government Contractors Association
      9. Primes, subcontractors, & potential teaming partners
      10. New & existing business owners interested in expanding into the government market


      Sponsored by


       





      • 26 Jul 2022
      • 6:00 PM - 8:00 PM
      • Online
      Register


      How to Assess Your Starting Point and Creating a Strategic Capture Plan

      https://www.govassociation.org/events

      Come join us weekly as we train and prepare you to capture government contracts.

      These sessions are designed to prepare those enrolled in the Certified Capture Manager (CCM) Program to pass the CCM Exam and to become certified professionals.

      Also, these classes are open to all GCA members, partner members and the public. You're welcome to attend and audit the classes with the CCM students. Join the official CCM program when you're ready to receive all the course material and software.

      Learn more or enroll in the CCM Program: www.capturemanagement.org

      When:   Tuesday, July 26, 2022

      Time:    6:00-8:00pm EST/ 3:00pm-5:00pm PST

      Location:  Online (Remote access will be emailed to confirmed registrants)

      Cost:

      Members: Free

      Not a member-join: https://www.govassociation.org/join 

      Guest/General public: $50.00 

      How to Assess Your Starting Point and Creating a Strategic Capture Plan

      Assessment: Assessing and Preparing Your Business for Success in the Government Market

      1. Government Contracting Roadmap/GPS
      2. Getting Started in the Government Market
      3. Building Your Business Infrastructure
      4. What Resources Do You Need?
      5. Business Development Assessment
      6. Other Business Infrastructure Considerations
      7. Personal Development: Your Business Will Grow as You Grow

      Strategy: Creating a Strategic Capture Plan

      1. Establishing a Short-term Contracting Plan (Quickest Path to Winning Contracts)
      2. Subcontracting for Success
      3. Establishing a Long-term Contracting Plan (Best Path for Sustainable Growth)
      4. Benchmarking After Successful Companies
      5. Coopetition: The best strategy in government contracting
      6. Getting Your Finances in Order/Raising Capital
      7. Other Strategy Considerations (Exit Plan: Legacy & M&A)

      We cover a new topic each session. We will guide you through our 12 Steps to Winning Government Contract Methodology.

      1) ASSESSMENT: Do you have resources? finances, credit, hr/strong staff, talents, mobilization capital

      2) STRATEGY: Do you have a strategic plan? short/long term, jv, teaming, mentor protégé, sub, prime

      3) EDUCATION: Do you speak governese? Understand contracting language, regulations, policies, standards, etc

      4) REGISTRATION: How to get registered for opportunities. What certifications will you need, etc.

      5) IMAGE: How's your brand? strong, recognizable, broad, reputation, past performance

      6) MARKETING: Capability statement, biz card, website, marketing collateral, brand that speaks to gov't buyers?

      7) RELATIONSHIP: Do you have the proper types of relationships in the gov't market. Triangle of relationships

      8) OPPORTUNITY: Do you know where to find oppty’s, FBO, bid match, past awards, prospecting, etc?

      9) PROPOSAL: Can you write proposals? Can you learn or hire one? technical experts, estimators

      10) PERFORMANCE: Can you deliver and perform or do you need subs?

      11) COMPLIANCE: Are you DCAA compliant? accounting system, cyber ready, QA program, insurance, bonding?

      12) CLOSURE: Successful completion of project? Proper close out? Paid yet? ACO happy?


      Who Should Attend:

      1. Sales professionals
      2. CEO, Executives and key decision makers of companies
      3. Entrepreneurs and small business owners
      4. Business Development Managers
      5. Consultants looking to grow professionally
      6. Capture managers looking to gain a competitive edge
      7. Contracting professionals and government employees
      8. All members of Government Contractors Association
      9. Primes, subcontractors, & potential teaming partners
      10. New & existing business owners interested in expanding into the government market
      Sponsors:


      • 04 Aug 2022
      • 2:00 PM
      • 05 Aug 2022
      • 5:00 PM
      • Online
      Register

      Government Contracting Bootcamp (Virtual)

      Bootcamp Day 1 - Preparation and Promotion

      Bootcamp Day 2 - Proposal and Performance


      CLASS TIME:

      August 4--2pm to 5pm EST/ 11amm to 2pm PST

      August 5--2pm to 5pm EST/ 11am to 2pm PST

      LOCATION: Online (Remote access will be emailed to confirmed registrants)

      REGISTER FOR CLASSES:  https://www.govassociation.org/events


      Covering All Lessons

      5-P’s P+P+P+P=P

      + PREPARATION PHASE

      + PROMOTION PHASE

      + PROPOSAL PHASE

      + PERFORMANCE PHASE

      -------------------------------------

      = PROFIT

      12 Step Methodology (A.S.E.R.I.M.R.O.P.P.C.C.)

      1) ASSESSMENT: Do you have resources? finances, credit, hr/strong staff, talents, mobilization capital

      2) STRATEGY: Do you have a strategic plan? short/long term, jv, teaming, mentor protégé, sub, prime

      3) EDUCATION: Do you speak governese? Understand contracting language, regulations, policies, standards, etc

      4) REGISTRATION: How to get registered for opportunities. What certifications will you need, etc.

      5) IMAGE: How's your brand? strong, recognizable, broad, reputation, past performance

      6) MARKETING: Capability statement, biz card, website, marketing collateral, brand that speaks to gov't buyers?

      7) RELATIONSHIP: Do you have the proper types of relationships in the gov't market. Triangle of relationships

      8) OPPORTUNITY: Do you know where to find opptys, fbo, bid match, id opps, prospecting, etc?

      9) PROPOSAL: Can you write proposals? Can you learn or hire one? technical experts, estimators

      10) PERFORMANCE: Can you deliver and perform or do you need subs?

      11) COMPLIANCE: Are you DCAA compliant? acctng system, trained personnel, QA program, insurance, bonding?

      12) CLOSURE: Successful completion of project? Proper close out? Paid yet? ACO happy?

      Preparing to Pass the Certified Capture Manager CCM™ Exam

      • How to prep for the CCM Exam
      • What to expect on exam day
      • What is the passing score
      • Tips to ensure that you pass the CCM Exam
      • Date and Time of the CCM Exam

      Who Should Attend:

      • Sales professionals
      • CEO, Executives and key decision makers of companies
      • Entrepreneurs and small business owners
      • Business Development Managers
      • Consultants looking to grow professionally
      • Capture managers looking to gain a competitive edge
      • Contracting professionals and government employees
      • All members of Government Contractors Association
      • Primes, subcontractors, & potential teaming partners
      • New & existing business owners interested in expanding into the government market

      Sponsored by:



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